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Effectively build a successful online business

Search Engine Optimization is evolving very fast from a traditional SEO that overly focuses on keywords and links into one that is more holistic and integrated. In other words, SEO is not just optimizing your page for search engine ranking, but also optimizing everything from the user experience, keyword research, link building, and content marketing to social media. I like to compare SEO to building a house that will last […]

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Importance of Website Mobile Responsiveness to Search Engine Ranking

According to Pew internet report, more than 31% of Americans own a tablet computer. Further, the USA phone market represents about 58% of smartphones owned. Mobile search will surpass desktop search by 2020 It has also been established that users are surfing the internet several times a day using their mobile devices like smartphones and tablets. Here is the big one! If the current trends are anything to go by, […]

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How to increase YouTube traffic

YouTube is an incredible social media platform that marketers can use to advertise their companies. Now, there are almost 100 hours of videos that are uploaded every minute to the site, meaning that video marketing has become popular. However, the only problem is that the competition is stiff.  That being said, it is simple for your animated video to get lost in the gigantic video galaxy in YouTube. But I […]

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Ensuring that You Achieve Online Reputation Management

Prudent Online reputation management for your business is very vital for the growth of your business. Your reputation is everything when it comes to growing your business online. Online reputation management refers to a set of approaches and techniques that are aimed at improving and increasing a particular company’s online reputation. If the online reputation management is handled well, it can make a company successful; otherwise, it can break a […]

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How to convert your cold leads into hot prospects

  No doubt, you have worked hard to get the leads. But the difference between successful marketers and the average is that the successful ones will convert their leads into prospects while the mediocre ones will leave their leads undecided.  However, there is a general misconception among business persons that they should convert every prospect they get caught in the trap of thinking they can while in the real sense, […]

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How to Increase Customer Engagement

    How to Increase Customer Engagement Customer engagement is one of the most important keys to running a successful business. Hence, you must create a strong and proper customer acquisition strategy in order to engage the customer. How do you improve your customer engagement? The best way to improve customer engagement is by turning the business into a customer centered one. However, this can be a challenging undertaking and […]

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6 Blogging Myths Debunked

6 Blogging Myths Debunked  On the subject of blogging and making money from blogging, there are tons of opinions out there, and many of them are myths that are not only floating around, but persistently being told. Now they seem like truth which in the real sense they aren’t. I wanted to debunk the 6a common blogging myths that have consistently caught my attention. If any of these myths have […]

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