AI has undeniably revolutionized video production, offering faster workflows and smarter tools. But with great power comes great responsibility—especially for those just starting their journey in the industry. While AI makes video production more accessible, it also carries risks, particularly for new creators who may skip learning the fundamentals.
One of the biggest dangers lies in over-reliance. AI can automate tasks like editing, color correction, and even scriptwriting, but it doesn’t replace the need for a solid foundation in video production principles. Tools can fail, and creative judgment is still irreplaceable. For example, an AI might automatically adjust lighting levels, but without an understanding of composition and contrast, a producer might not realize when those adjustments detract from the story.
Another risk is homogeneity. AI relies on algorithms and data, which can lead to outputs that feel formulaic or lack creative nuance. New creators who depend heavily on AI may find themselves producing work that looks polished but lacks originality—a critical issue in a competitive field.
There’s also the issue of problem-solving. Seasoned professionals know that production rarely goes as planned. Cameras fail, audio gets corrupted, and footage needs salvaging. While AI tools can assist in these situations, they often lack the flexibility of human ingenuity. A creator unfamiliar with basic troubleshooting could find themselves stuck when the AI falls short.
For new video producers, AI should be a tool, not a crutch. Learn the basics—camera settings, storyboarding, lighting, and editing—before leaning heavily on AI. It’s the combination of foundational knowledge and cutting-edge tools that produces exceptional results.
AI is here to stay, but the key to mastering it lies in blending innovation with expertise. What do you think? Is AI helping or hurting new video creators?